Friday, October 19, 2012

Sales Whisperer

 
Once upon a time a salesman was looking after his four year old nephew for a few days.  He was a very shy little boy and often had to be encouraged to say the right thing at the right time.  But he was a very fast learner.  One day at lunch, when the salesman's wife had company, her little nephew said, "Auntie, I have to tinkle!"   The salesman's wife took her little nephew aside and said, "Never say stuff like that at the table, sonny.  If you want to tinkle say, 'I want to whisper.' "  And the incident was forgotten.

Later that night when the salesman and his wife were asleep, their little nephew climbed into bed with them.  He tugged at the salesman's shoulder and said, "Uncle, I want to whisper."

The salesman said, "All right, sonny, don't wake Auntie up.  Go ahead, whisper in my ear."

The nephew was sent back t his parents the next day.

Moral of the story.  True sales professionals know that in order to be successful, whispering just doesn't cut it.  You need display confidence when speaking with prospects and customers.  And if it's your prospect who's whispering, encourage them to speak up and engage in open dialogue.   Leave whispering to those failures who take the time to gossip.  Ask yourself if you're one of those people who just sit on the sidelines content to just watch and talk about what happens or, do you have what it takes to throw caution and whispering to the wind and actually engage others and get into the game?

"The two most precious things this side of the grave are our reputation and our life. But it is to be lamented that the most contemptible whisper may deprive us of the one, and the weakest weapon of the other."              -   Charles Caleb Colton

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