Are You Annoying Your Customers

annoy (uh-'noi) verb: to disturb or irritate especially by repeated acts

The sales facts...

They don't like it when we're pushy.
They don't like it when we call too much.
They don't like it when we're "just checking in."
They don't like it when we're unprepared.
They don't like it when we're disrespectful of their time.

They don't like it when we keep calling if they say they're not interested.
They don't like it when we don't respond fast enough.

They don't like it when we appear not to understand them,
their industry, their situations, and their challenges.
They don't like it when we don't work in their interest.
They don't like it when we don't listen.

They don't like it when we don't know about our own products/ services.
They don't like it when we're rude, arrogant, or inattentive.
They don't like it when we're vague or unclear.

They don't like it when they're made to feel like they're interrupting us.
They don't like it when we seem like we're "just trying to sell them something".
And, they can't stand it when we won't take no for an answer.

What do they like?

A return on their investment... to get more, to save more,
to look good, to feel good, to be loved.

That's it.

Anything else and we're wasting their time. And ours.

Don't be sales dumb.

Be sales bright.

Not sure where this came from but to whoever shared it with me, thanks and hats off for the work.